Creating a White-Label Mobile App Platform SaaS

How we engineered a first-of-its-kind system capable of automatically generating and deploying new applications to the App Store, supporting multiple enterprise clients with white-label mobile solutions.

Our Impact

We've partnered with VOBO for over four years, continuously evolving their technology and product roadmap. We engineered a first-of-its-kind system capable of automatically generating and deploying new applications to the App Store—something never done before in their industry. We're responsible for the entire design, development, and support of the platform.

The Vision

VOBO needed to build a comprehensive mobile application platform that could manage multiple client applications with different branding and feature requirements. The platform had to coordinate simultaneous iOS and Android app deployments across multiple app store accounts, maintain consistent user experience across different client implementations, and support rapid deployment cycles for trade shows and marketing events. Additionally, the platform required complex technical infrastructure including universal linking and deep linking implementation across platforms, complex user registration and authentication flows, real-time synchronization between web and mobile platforms, and enterprise-grade security and user management systems.

Our Approach

We developed a unified platform supporting multiple client configurations with customizable branding and features. Our cross-platform development excellence enabled rapid deployment to both iOS and Android through efficient development processes. We built sophisticated user registration and onboarding flows with multi-step verification, implemented universal linking and deep linking capabilities for seamless user experiences, and developed advanced authentication systems with enterprise security standards. We established streamlined app store submission and approval processes, implemented automated build and deployment pipelines for multiple client apps, and created comprehensive release management procedures ensuring zero-downtime updates. We also built admin tools for managing multiple client configurations and feature flags.

The Results